“Am I going to have to fight my Audi for lunch?”

Watch this for two reasons:

1. It explains briefly and in an easy-to-understand way just some of the ramifications of the drought in the US. Note that the downside is almost all the result of using corn as feed for intensive livestock production.
2. It is a masterclass on how to communicate simply and directly.

Major kudos to Bruce Babcock.

P.S. What would happen to prices if Colbert’s Audi was not a competitor for corn?