The flour of Kenyan agrobiodiversity marketing

Here’s the latest in my continuing series of posts on interesting approaches to marketing agricultural biodiversity here in Kenya.

I was pleasantly surprised by this product, which seems to add finger millet and cassava to your basic maize flour for making ugali. A nice way to add taste and nutrients. And support some minor crops.

And this line of porridges is quite impressive, in the range — and presentation — of both their composition and consumer targeting.

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