A honey of a marketing opportunity

We visited Mida Creek in Watamu on the Kenya Coast last week. It’s a tidal inlet which boasts 8 of the 9 species of mangrove found in the western Indian Ocean, plus lots of birdlife.

The Mida Creek Conservation Community is a local community umbrella group consisting of 11 sub-groups, all of whom are engaged in conservation and community work. Our main activities are based on the eastern side of Mida Creek near Dabaso.

Lots of opportunities for ecotourism, as you can imagine. There’s a terrifying boardwalk, for example, that takes you right across the tidal zonation in the dry, if not exactly comfort.

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The most unusual offer was perhaps the mangrove honey, though. Delicious.

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The only other place I could find mangrove honey from on the internet was Florida. The Mida Creek Conservation Community may have a real opportunity here with some savvy marketing.

One Reply to “A honey of a marketing opportunity”

  1. Nice sealed jar. Good luck to them. I’ll buy it when it reaches the UK.

    My own (very limited) knowledge is that some mangrove species produce honey that has a bitter aftertaste so although that honey can be produced in abundance, it can’t really be marketed outside the local community. I guess it depends on the composition of the local mangrove species.

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